The Last Spritz

Popular fragrances

Score
73/100

Louis Vuitton

Pur Oud

“Pure oud, nothing else — Vuitton's most ambitious niche, and it does not leave.”

Pur Oud
oud
fresh spicy

The take

What works

  • ●10% Assam oud-ambrettolide pure oud connoisseur unisex
  • ●Near-eternal longevity in a refillable LV bottle

Trade-offs

  • ●Exorbitant prohibitive price
  • ●Fecal barnyard opening polarizes

More from Louis Vuitton

Notes

Top

Performance

Longevity
10+ hours
Projection
Fills the room
Sillage
Long trail

Fit

Best in winter, at night. Leans masculine.

When

  • Spring, 8%
  • Summer, 6%
  • Fall, 22%
  • Winter, 100%, best
  • Day, 8%
  • Night, 93%, best

Occasions

Date nightSpecial occasion

Gender

Leans masculine

Smells like

Similar scent DNA — if you own one, you may not need the other

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Frequently Asked Questions

How long does Pur Oud last?

10+ hours on most skin (excellent longevity) with trailing sillage.

When should you wear Pur Oud?

Pur Oud is best in winter, at night. It suits date nights and special occasions.

Is Pur Oud worth it?

At this price, fine — with caveats. 10% Assam oud-ambrettolide pure oud connoisseur unisex. Near-eternal longevity in a refillable LV bottle.