Score
73/100
Louis Vuitton Pur Oud
“Pure oud, nothing else — Vuitton's most ambitious niche, and it does not leave.”
The take
What works
- ●10% Assam oud-ambrettolide pure oud connoisseur unisex
- ●Near-eternal longevity in a refillable LV bottle
Trade-offs
- ●Exorbitant prohibitive price
- ●Fecal barnyard opening polarizes
More from Louis Vuitton
Notes
Performance
Longevity
Projection
Sillage
Fit
Best in winter, at night. Fall works too. Leans masculine.
When
- Spring, 8%
- Summer, 6%
- Fall, 22%, works
- Winter, 100%, best
- Day, 8%
- Night, 93%, best
Occasions
Gender
Smells like
Similar scent DNA — if you own one, you may not need the other.
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Frequently Asked Questions
How long does Pur Oud last?
10+ hours on most skin (excellent longevity) with trailing sillage.
When should you wear Pur Oud?
Pur Oud is best in winter, at night. Fall works too. It suits date nights and special occasions.
Is Pur Oud worth it?
At this price, fine — with caveats. 10% Assam oud-ambrettolide pure oud connoisseur unisex. Near-eternal longevity in a refillable LV bottle.